Strategic Planning Committee
The Strategic Planning exists to manage the planning process and then to write the strategic plan. In-between planning phases, this committee is dormant. If you have any questions about a current strategic plan, please reach out to the ZRA President.
Current Goals & Projects
Work has begun on ZRA's next Strategic Plan! The SPC has reviewed the Association's progress on their current goals and issued a new survey to the membership. The survey results will be shared at the upcoming conference. The 2025 Z-CAP session (ZRA Committee Action Planning session) will be focused on brainstorming new goals. 2026 will be focused on writing the new plan.
Strategic Planning Committee Resources
Strategic Planning Committee Members
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Committee Chair
Shelly Roach
Registrar
Columbus Zoo & Aquarium
614-645-3429
Leader since 2025
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Committee Vice-chair
Deniele Brown
Registrar
Akron Zoological Park
330-375-2550 ext 7217
Leader since 2025
Committee Members
Andrea Echeverry-Alcendra, Biologist
Indianapolis Zoological Society (Indianapolis Zoo) - Global Center for Species Survival (GCSS)
Member since 2025
Jenifer Joseph, MBA
none
Member since 2025
Amie Bialo
Seattle Aquarium
Member since 2025
Lillian Moore, CRA
Saint Louis Zoo
Member since 2025
Karly Hurst
Zoo Miami
Member since 2025
Stephanie Eller
Philadelphia Zoo
Member since 2025
Mindy Waisglass
Toronto Zoo
Member since 2025
Jennifer Wilson
Omaha's Henry Doorly Zoo & Aquarium and Lee G. Simmons Wildlife Safari Park
Member since 2025
Kristy Edelen
Georgia Aquarium
Member since 2025
Vickie Edel
Audubon Nature Institute
Member since 2025
Annual Conference Committee
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Marketing & Outreach Commitee
Membership Services Committee
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Nominations & Elections Committee
Professional Development Committee
Standards Committee
ZRA Committees - Overview
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ZRA Strategic Plans
Contact Us
General
Shelly Roach, President
Columbus Zoo & Aquarium
P: 614-645-3429
F: 614-645-3465
shelly.roach@columbuszoo.orgMembership Chair
Vickie Edel, Chair
Audubon Nature Institute
P: 504-212-5369
vedel@auduboninstitute.orgProfessional Development
Rae Lynn Haliday, MBA, CRM/CIGO, FAI, Chair
Saint Louis Zoo
P: 314-646-4572
F: 314-647-7969
haliday@stlzoo.orgZRA connects, trains and empowers the community of zoo and aquarium registrars.
